Tuesday, December 31, 2019

Financial Markets And The New York Stock Exchange

Financial markets can have several different meaning to many people. They are found all over the world. Some are small and some are large. For example, the New York Stock Exchange, which trade trillions of dollars daily. A financial market is a place where buyers and sellers trade financial securities and other assets.Here, the groups of agents meet to exchange their goods or services. The first group is referred to as lenders, while the second group is referred to as the borrowers of funds. Financial markets typically have â€Å"transparent pricing, basic regulations and governing bodies, costs and fee and prices determine by supply and demand.† If the demand remains steady, the supply increases as the prices decline and vice versa. If the supply remains steady, the demand rises as the prices rises and vice versa (Ireland, 2013). The two most important financial markets in the U.S. economy are the bond market and stock markets (Ireland, 2013). A bond is a certificate of indebtedness that explains the borrower’s obligation to the individual that hold the bond. It specifies the date the loan is to be repaid and the interest rate that will be paid until the loan matures. A stock market is a claim of partial ownership in a firm and therefore a share of the profits that the firm makes. The firms pay a portion of their profits as dividends to its stockholders (Ireland, 2013). There are three characteristics of bonds: The time between when the bond is issue and when it matures isShow MoreRelatedTypes Of Stock : A Stock911 Words   |  4 PagesINTRODUCTION: A stock is a share in ownership of a company. A shareholder is a holder of stock who has a claim to part of the corporation’s assets and earnings. Stocks allow you to own a percentage of a public corporation s earnings and assets. There are two main types of stock: common, which allows you to vote at shareholders’ meetings, and preferred, which doesn’t. Although preferred stock does not allow voting, it generally has a higher claim on assets and earnings. So to further explain, ifRead MoreHistorical Background Of The American And Vietnamese Stock Markets Essay1705 Words   |  7 Pagesintroduction to the research The stock market, which comprises various stock exchanges, plays a leading role in the function of the financial market (Dziawgo, 2012, p.60). Since there are a great number of issues such as stock market crashes and the bursting of other financial bubbles, Vietnam still has a number of crucial challenges to attend to. In this research project, the researcher will outline the historical background of the American and Vietnamese Stock markets, and investigate the major differencesRead MoreThe Stock Market And Stock Exchange1500 Words   |  6 Pagesencompass the importance of the U.S stock market/stock exchange versus the Chinese stock market/ stock exchange, with a brief introduction about how each stock market/stock exchange came into existence, the importance of each stock market/stock exchange, how the U.S and Chinese manage their stock markets/stock exchange, how corporations are appointed plus the rules and regulations. This will also entail random facts about each stock market /stock exchange. Stock markets are like hitting a royal flush,Read MoreFunctions of the Stock Market: Benefits and Limitations1597 Words   |  6 PagesIntroduction Stock markets are a central component to the functioning of a capitalist economy. All major economies have national stock markets and many economies have smaller markets as well in order to facilitate trade in small cap stocks, or other specialized securities such as derivatives. Sometimes the performance of a stock market is used in the media as a measure of economic performance, as the market is deemed to be comprised of rational economic actors whose actions are guided by high levelsRead MoreThe Movement Of Tax Deferred Retirement Assets From One Plan Or Custodian1153 Words   |  5 Pagesunderwrite new debt and equity securities for all types of corporations. Investment banks also provide guidance to issuers regarding the issue and placement of stock. Investment banks are capital flows that are indirect transfer. Financial intermediaries—Transfers that can be made through a bank, an insurance company, or a mutual fund. Intermediaries literally create new forms of capital. The existence of intermediaries greatly increases the efficiency of money and capital markets. Financial intermediariesRead MoreThe Stock Markets Impact on Our Lives Essay1359 Words   |  6 Pagesthe New York Stock Exchange and has been trading stocks since 1817. The stock market has a definite impact on our lives (just ask those who lived during The Great Depression.) It is an institution that has made people unfathomably wealthy, along with impossibly poor. Today the New York Stock Exchange has over 2,300 different companies trading stock valued at just over 16 trillion dollars. Currently there are over one hundred unique stock exchanges throughout the world. A Stock exchange providesRead MoreWall Street : The New York Stock Exchange1117 Words   |  5 PagesWithin New York City, Wall Street is concentrated with most of United States’ financial industries. Through different movies, such as Leonardo DiCaprio’s Wolf of Wall Street and Charlie Sheen’s Wall Street accurately portray the heart of Wall Street: The New York Stock Exchange. The New York Stock Exchange began on May 17, 1792, the earliest record of organized securities trading. On that day, twenty-four brokers signed the Buttonwood Agreement, setting a floor commission rate of 0.25% charged toRead MoreThe Stock Market: A Valuable Gamble693 Words   |  3 PagesThe stock market is a lot like gambling because people can win big money if they are lucky enough. The stock market plays a pivotal role in the growth of the industry and commerce of the country and eventually affects th e economy of the country to a great extent. If a company want to raise funds for further expansion or setting up a new business venture, it has to either take a loan from a financial organization, or they have to issue shares through the stock market. Student of the economy shouldRead MoreEssay on The Great Depression, Annotated Bibliography879 Words   |  4 PagesDepression: Lessons for Current Policy . Monetary Economics (1997): 1-26. This article is about the circumstances that led to the collapse of the economy in 1929. It relates to my research proposal because I am evaluating historic events that led to the financial crisis of 1929. The article discusses how deflation played an important role in expanding the depression, and how the Gold Standard, a monetary system in which a country’s government allows its currency unit to be freely converted into fixed amountsRead MoreEthics and Compliance1643 Words   |  7 Pagesany improvements around the home. The discussion hereafter will assess the role of ethics in the financial department and describe the procedures the company has to encourage ethical behavior. Next, explain the role financial markets in the United States. Followed by how Lowe’s complies with Securities and Exchange Commission (SEC) regulations. Lastly, provide an evaluation of the company’s financial performance last two annual periods, followed by the calculations of ratios f or each year. The ratios

Sunday, December 22, 2019

Green vs. Gray - 674 Words

Q: What course concepts did you see in action? A: Throughout the semester we have been learning of ways that we can reduce our ecological footprint and lead a more eco-friendly lifestyle. We have learned that the actions we take today will affect us tomorrow. If we take the time to take care of our earth, our quality of life can be improved. Recycling affects the species that live on the planet. For animals to thrive on our planet we must have a clean environment with little waste. Everyone has seen the pictures of the animals that experience deformities due to being stuck in plastic rings. Biodiversity is essential for the functioning and sustainability of an ecosystem. Different species play specific functions, and changes in species†¦show more content†¦We need to keep doing our part by recycling and taking any extra action we can to keep our planet thriving. If we all do just a little bit, it can make a huge difference. As I mentioned earlier, the best thing we can do is educate the people we are surrounded by. The c ommunity needs to be aware of new programs in place to help prolong life on earth, sustainability. With education, everyone can learn how to live a more sustainable lifestyle. The expansion of the program is really aimed at making it easier to do the right thing, recycle. Q: How can you educate others or raise awareness about this urban greening stewardship issue? A: The most efficient action I could take is to help spread the word to other students here at Temple. Temple has several initiatives in place to encourage waste minimization, including water bottle filling stations designed to reduce the use of disposable water bottles. In addition, Sodexo offers discounted coffee refills at all of its campus locations to those who bring a reusable coffee mug. There are plenty of reasons to engage in these activies because its beneficial for the business owner and the consumer. The business reduces their waste by handing out less plastic and the consumer receives a discount and helps reduce waste. Q: Speculate: what do you think the impact will be? A: The impact will be very beneficial. Expanding the program helps advance goals set forth in the university’s Climate Action Plan toShow MoreRelatedContemporary Cities Methods Of Resilience1202 Words   |  5 Pageseffective method of long-term mitigation. The aesthetically pleasing buildings will help absorb the emissions of the city at their source, gradually slowing the rate of climate change and decreasing the impact of hazards on cities. (battle to save londons green spaces) (http://www.designboom.com/architecture/bosco-verticale-vertical-forest-stefano-boeri-studio-milan-10-20-2014/) Urban political ecology can also be implemented on a larger scale, such as the Rotterdam water plan 2 and the Rotterdam waterRead MoreLife of Pi Analysis with How to Read Literature Like a Professor1656 Words   |  7 Pagesin his life. B. Example 2 In How to Read Literature like a Professor, Foster also talks about allegories. The relationship between the tiger and Pi can be considered an allegory. A lot of the time spent on the boat is the classic fight of good vs. evil. Pi, seen as a naive child who could do no wrong, takes the role of the good character. Richard Parker represents the savage â€Å"dark side† and takes the role of evil. As the story progresses you see that each could not survive without the otherRead MoreThe Black Lives Matter Movement1431 Words   |  6 Pagesand dignity of a people, on a scalar analysis, whom feel specifically targeted for demise. The Black Lives Matter (BLM) movement is not new, it a movement that has evolved under previous movements such as the Civil Rights Movement, though as Adam Green, a history professor at the University of Chicago says, â€Å"It is important to consult history and see the way the kinds of challenges†¦ correspond very much to ones that have come up before† (Williams). The main difference is that the #BlackLivesMatterRead MoreDigital Light On Millions Of Mirrors1211 Words   |  5 PagesTV market. The Color Wheel When projection lamp emits light, the first it encounters is the color wheel. As shown in Figure 2 below, the color wheel typically has three colors: red, green, and blue. 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Nick also learns a bit about Daisy and Tom’s marriage. Tom has a mistress, Myrtle Wilson, who lives in the valley of ashes, a gray industrial dumping ground between West Egg and New York City. Not long after findin g out, Nick travels to New York City with Tom and Myrtle. They all go to an indecent party in the apartment that Tom keeps for the affair. Myrtle begins to taunt TomRead MoreMy Life - Original Writing Essay1740 Words   |  7 PagesI wake up and think I am in our old house in the in the farm lands. The sun is beaming through the window from rolling, green hills outside, and I can smell my mom’s cooking of watery beans and potatoes wafting through the house. Soon the day will begin, a long day, of weaving and mending cloth. When the machines came, we were no longer fast enough for the demands of cloth. We were forced to move to the city and work in a factory, where we tend machines all day long until the day is over, and

Saturday, December 14, 2019

Difference in Perceptions of Consumers in Different Regions Free Essays

string(70) " is available in most leading pharmacies and superstores of Pakistan\." Institute of business management| DIFFERENCES IN PERCEPTION OF CUSTOMERS BELONGING TO DIFFERENT LOCALITIES REGARDING CONSUMPTION OF NUTRITIONAL SUPPLEMENTS, SPECIFIALLY PEDIASURE. | Methods in Business Research| | Muhammad Bilal Arif SaharAnum IqbalAhetezaz HaloFaiz Mehmood| 12/10/2012| | Contents Acknowledgment3 Abstract4 Introduction5 Statement of Problem6 Significance of Problem/ Purpose6 Statement of Hypothesis6 Limitations6 Literature Review7 In order to write this literature review we had to take out journals and articles from a lot of areas the reason being that there are almost no similar researches done considering this topic. Even if researches are done they tend to cater to the perceptions of westerners or people which are not belonging to the Pakistani society. We will write a custom essay sample on Difference in Perceptions of Consumers in Different Regions or any similar topic only for you Order Now In order to conduct and use whatever information we could get there were 3 pieces of materials used to conduct this review. The researches that we have found are concerning similar products that is why we have used these. Each of these researches has been combined with our research and then we have written down the Literature review. If we go along well see what is the motive of our research and what do we want. 7 Design of study10 I. Problem Definition and Hypothesis Formulation10 II. Gathering Data11 III. Sources of Data16 IV. Research Instrument17 SUMMARY AND CONCLUSIONS18 RESTATEMENT OF PROBLEM18 DESCRIPTION OF PROCEDURES18 MAJOR FINDINGS19 RECOMMENDATIONS19 BIBLIOGRAPHY21 APPENDIX22 Abbott Nutrition22 Questionnaire22 Product Comparison1 Acknowledgment We would first like to thank the Almighty Allah for giving us the strength and endowing us with the privilege of completing term report on the â€Å"DIFFERENCES IN PERCEPTION OF CUSTOMERS BELONGING TO DIFFERENT LOCALITIES REGARDING CONSUMPTION OF NUTRITIONAL SUPPLEMENTS, SPECIFIALLY PEDIASURE. † We are also extremely thankful to our mentor and guide Ms. Kausar Saeed for her constant support, encouragement and guidance, without which we could not have successfully completed the task. Secondly, we would like to thank our respondents for their precious time and energy spent in completing our Questionnaires. Abstract Abbott being a very large pharmaceutical company is not only trustworthy but excels in the pharmaceutical industry. Its aim is to provide quality and high class products in the market so that people can benefit from it. The report that we are planning to write is about the perceptions of customers regarding consumption of Nutritional Supplements and factors that the customer considers while buying different medicines/nutritional products in different localities. Our main aim was to figure out the basic reasons in sluggish growth in sales of Abbott. The issue is actually significant at the moment because the Sales data of different territories over the past few years indicate a negative trend in a few areas but approximately constant in others. One reason for this difference could have been different perceptions that people are likely to hold in these different areas, therefore we decided to find out whether perceptional differences are the reason behind the negative trend and what are the possible solutions to the problem. We did manage to collect sufficient data through questionnaires from the mothers of children who were the eligible consumers of the product, and then we analyzed the data using SPSS. We were able to reach a seemingly valid analysis. Introduction Abbott a global, broad-based health care company devoted to discovering new medicines, new technologies and new ways to manage health. Their products span the continuum of care, from nutritional products and laboratory diagnostics through medical devices and pharmaceutical therapies. Their comprehensive line of products encircles life itself – addressing important health needs from infancy to the golden years. With over 70,000 employees worldwide and a global presence in more than 130 countries, Abbott is committed to improving people’s lives by providing cost effective health care products and services that consistently meet the needs of customers. Abbott Pakistan is part of the global healthcare corporation of Abbott Laboratories, Chicago, USA. Abbott started operations in Pakistan as a marketing affiliate in 1948; the company has steadily expanded to comprise a work force of over 1500 employees. Currently two manufacturing facilities located at Landhi and Korangi in Karachi continue to use innovative technology to produce top quality pharmaceutical products. Abbott Pakistan has leadership in the field of Pain Management, Anesthesia, Medical Nutrition and Anti-Infective. On June 29, 2005 Abbott Pakistan Achieved Class ‘A’ accreditation against the Oliver Wight ABCD Check list. This was an outstanding achievement, which puts Abbott Pakistan amongst some of the best global companies in terms of operational excellence. A continuous process of innovation, research and development at Abbott’s worldwide facilities enables Abbott Pakistan to offer effective solutions for various healthcare challenges, with products and services that are well focused, within the customer’s reach and contribute to improved health care of the people of Pakistan. Abbott believes that Corporate Social Responsibility is fundamental to earning and deepening the trust of the people it serves, an integral part of its commitment to improve lives has contributed to a number of humanitarian causes and supported various institutions in various fields including health and education. The promise of this company is in the promise that their work holds for health and for life. PediaSure Complete is a complete and balanced nutrition for children who are pricky eaters and who have to catch up for growth. Some of its salient feature includes: * Good nutrition leads to healthy growth * To grow properly, kids need to eat the right amounts of protein, carbohydrates, fat, vitamins and minerals. * For times, when you believe that your child is not getting adequate nutrition from regular food then PediaSure is the thing to give. No matter which ever flavor you choose, each can of PediaSure contains 25 essential vitamins and mineral, along with adequate amounts of protein, carbohydrates and fats. With PediaSure you can be sure that your child is receiving the perfect amount of nutrition’s needed to grow. It is available in 400gram tins and 180 gram packs in chocolate and vanilla flavors at reasonable prices. It is available in most leading pharmacies and superstores of Pakistan. You read "Difference in Perceptions of Consumers in Different Regions" in category "Papers" PediaSure is even an international product of Abbott. Statement of Problem This research is conducted to find out that whether the decline in sales of PediaSure is because of some different perceptions held by the potential consumers, factors which are most and which are least preferred by the consumers while making the purchase. This will cater to two areas specifically Defence and F. B area. Significance of Problem/ Purpose The problem is highly significantfor not only the company but forindividuals/ customers too. With the help of this study we will be able to find out the different type of ideas and perceptions customers carry when going to buy medicines/nutritional products. We will also find out some of the rare spending patterns of customers based in different areas or localities and what factors do they consider in buying such products. The main purpose of this study lies with the fact that Abbott will realize which particular point they need to cater to stop the sales from falling. It could be a marketing problem which they missed to address or a quality problem, which is very unlikely since Abbott is very strict about its standards and most importantly it could be the perceptions of the people. Summing it all up, through our research we will investigate the spending patterns of different localities, their preferences and why the sales of PediaSurehas declined in some areas since the past few years. Statement of Hypothesis 1. There is no difference between Perceptions of customers of Defence and Federal-B area. 2. Knowing the available competitor’s, consumer will prefer Pediasure over competitors as a Nutritional Supplement. 3. Consumers will purchase the product if they are told about the benefits. 4. Creating Awareness will impact the sales of Pediasure. . Whether high nutrients are preferred over other variables like Price and Recommendations. 6. Whether being a Medicinal product is good for the image of Pediasure. Limitations 1. One of the biggest limitations is that our study is restricted to only two areas namely defence and F. B area. It is due to time constraints and a large number of medical stores throughout the city. 2. Defence itself has about approximatel y 50 medicines stores while F. B area 92. Finding and going to all these stores would be very costly and time-consuming so we decided to take a small no. Of stores and interviewing around 2 respondents from every store. 3. The time and cost associated with the study was a not very encouraging. 4. We cannot expect that each of the stores in the city have kept PediaSure which made our study very difficult to generalize. 5. It was hard to find mothers having children below the age of 12 shopping during the days. 6. Customers and Storekeepers were being very receptive. Literature Review In order to write this literature review we had to take out journals and articles from a lot of areas the reason being that there are almost no similar researches done considering this topic. Even if researches are done they tend to cater to the perceptions of westerners or people which are not belonging to the Pakistani society. In order to conduct and use whatever information we could get there were 3 pieces of materials used to conduct this review. The researches that we have found are concerning similar products that is why we have used these. Each of these researches has been combined with our research and then we have written down the Literature review. If we go along well see what is the motive of our research and what do we want. The first article included in this literature survey talks about the guide to consumer’s pharmaceutical purchasing behavior. The pharmaceutical purchasing behavior of consumers is the subject of unending market research for the nation’s pharmaceutical companies and managed care organizations. Despite the industry’s best efforts to predict future trends based on past experiences, consumers continue to confound the prognosticators. Several issues particularly pertinent to MCOs were explored in a recent consumer survey conducted by Emron, Inc. In this article, explore consumers’ behaviors are explored relative to medication purchases in these areas: * Sources of advice about prescription and non-prescription medications * Communications with prescribers about cost and impact on quality of life * Opinions about price equity of medications * Importance of the pharmacy benefit in health plans * Role of advertising in purchasing decisions for non-prescription medications The study first starts with talking about the advice the customer takes in order to buy any type of pharmaceutical products. The results are divided in among the physicians, nurses, pharmacists, family e. t. c. the highest rank is of course given to physicians followed by pharmacists. So we get to know that one thing that is the sources of advice for customer’s affects customer’s perceptions of buying a medicine. So it may be possible that a doctor living in each of these localities may give different type of preference if one may prescribe pediasure other may prescribe ensure. The second factor that affects is prescriber’s communication about cost and quality of life. From the study we see that people are mainly concerned for their life rather than the cost of medicine, we all know that pediasure is a very high quality product and in order to keep your nutrition value very high you will make sure that you use pedia sure, but never the les this is one of the important factors taken in to consideration when investing in to medicines. Whatever the cost of the product is you tend to spend on it if it’ll increase the quality of your life. Consumers also look for fair consumer prices. When they figure out if one of the products is not giving a fair consumer price then they will surely not buy it even in case of medicines as now even in this market you’re faced with immense competition. If the price of Pediasure is not fair according to some then the customers will move their target towards ensure as these two are the biggest competitors available. According to this study some of the customers were even asked to talk about the main factors which result in going to a pharmacy and buying a medicine. The highest price as usual was given to the price and prescription of the doctors which shows that these two factors are the main ones which affect the benefit and the buying plan of customers. A very high rank was also given to non-prescription medicine buying pattern, that is that many customers by medicine without any prescriptions, they use the help of either billboards or any other means of advertisement. This is somewhat the case with pediasure as well because I have prescribed many people to give pediasure to their children as regular diet and they have actually followed and abided to it. Summing it all up this study basically talks about the buying patterns of individuals while buying nutritional products or medicines. We get a clear view on what factor do the consumers keep in mind when making an effort to go and buy this product. The second research here talks about the consumer’s choice process when purchasing the staple food, it was chosen as for some pediasure is a medicine hence a necessity. After 1989, there were significant changes in food consumption, both in volumes and structure. These changes happened due to various factors. The most important factors with influence on demand and food consumption were: development of income levels of Czech inhabitants, development of consumer prices of food and non-food products and services, offer and availability of products on the market, advertising and promotion, health education, joining the EU. Besides these above, an impact on consumption also has such factors as quality development, extent of self-provision with food products, or the degree to which the needs are satisfied. The fundamental influence on consumption has the development of consumer prices of food and capital goods and services in relations to development of incomes, thus buying power. In the last few years, there was a visible tendency to decreasing influence of prices on food consumption. The paper focuses on the development of consumption and changes in consumption patterns, motivation and attitudes. Presented data are based on the marketing research conducted by the Department of Marketing and Trade, Mendel University in Brno, in fall 2004. However, results of the recent research have proved that, when buying foodstuffs and beverages, consumers are influenced also by habits, current moods, situations, emotions and that the behavior of individual consumer segments is quite different. This could be the case with PediaSure as well. Factors, which influence purchase decision, affect individual groups of consumers in a different way. For a consumer research concerning individual staple food categories, the following demographic characteristics were used: sex, age, affiliation with a social group and domicile. Demographic characteristics, which are easily available, measurable, and helping to localize the target market, were used. Analysis and results of the survey (via questionnaire) about customer behavior then allow predicting the behaviour of customers and to learn what, why, when, where, how and how often they buy. The survey via questionnaires aiming to analyze the consumer decision process when buying staple foods and beverages was conducted using a sample of 1 750 respondents. The sample was selected in such a way that it should represent the structure of the Czech population according to 4 identification characteristics – age, sex, social group, and size of the settlement where the respondents have their permanent place of residence. The answers provided information about reasons and the decision-making process when buying four staple food categories, meat and meat products, milk, dairy products and eggs, non-alcoholic and alcoholic beverages and bakery and confectionery products. Frequencies of respondents, whose motives for purchases of basic foodstuff were influenced by routine, newcomers, healthy lifestyle or other unidentified factors . As PediaSure is also a dairy product that is the reason why we use this result which says Milk and dairy products illustrate that routine purchases predominated also when buying milk, butter and eggs. Purchases of cheese and yogurts were influenced by the assortment and by the healthy lifestyle. Frequencies of respondents classified into individual ocial groups did not show any significant differences It follows from these results that changes in consumption patterns of milk and dairy products were influenced by the factors of health protection andhealthy lifestyle. Extended offer of products was another important factor. Financial reasons were mentioned in the last place. We can differentiate in the behavior of retired people; their decision-making process is influenced by financial reasons. The healthy lifestyle is the m ost important factor in the age group of â€Å"productive age† (25–60 years). The place of residence did not show any significant effect on differences in the behavior of people from towns and villages. It is of interest that that there were differences in factors influencing purchasing decisions of men and women. Men tended to appreciate a wider assortment than women. As a reason for changes in consumption of these products, women mentioned more often the healthy lifestyle, while men appreciated a wider assortment. For Beverages, the reasons for changes in consumption patterns were different than those mentioned for foodstuffs. Financial reasons were as important as the healthy lifestyle and a wider assortment. This could be influenced by the fact that the question concerned all beverages so that this was a very variable category of products and for that reason the answers were too general. For producers, important information represents the fact that consumers are influenced by newcomers, innovations and advertising when buying staples. Consumers, who were strongly interested in their health, purchasedcereal bakery products, fish, poultry, yogurts, cheese and mineral water. When analysing the reasons of changes in consumption patterns, it was demonstrated that the reasons differed in dependence on the affiliation with the individual groups of customers. There were different reasons for individual social groups, individual age categories, and different localities. If we omit these identification groups, the most frequent reason for changes in consumption patterns in all categories of foods was the healthy lifestyle followed by a wider assortment. Financial reasons were mentioned on the last place. The reason for using this study was to show that although not for everyone but for those who consume pediasure is similar to a staple food. The reason being is that you have to include it either in your milk or your beverage. So when we talk about the buying and selling of dairy products overhear we can always link it to PediaSure as it is a dairy product for most. When we look at the buying patterns of consumers we can always similarize it with the buying patterns of pediasure . Starting from the price to marketing to health safety all of these affect the buying of pediasure. It might be one of these factors that would have resulted the sales to go down at the end of the study it said that prices didn’t matter most so it may be a possibility that there may be another factor other than price. Reference for literature review: Guide to consumers pharmaceutical purchasing behavior (MARSHA FAHEY , writer and editor, Emron, Ine. , Warren, New Jersey) Consumer choice process when purchasing the staple food (J. STAVKOVA, J. TURCINKOVA Mendel University of Agriculture and Forestry, Brno, Czech Republic) Design of study I. Problem Definition and Hypothesis Formulation This research is conducted to find out the reasons behind the decrease in sales of Pediasure for the past few years in certain areas, and whether consumers of different localities; specifically Federal-B Area and Defence have different perceptions regarding the product and the following variables: * Brand Image * Usage Pattern * Preference * Satisfaction * Availability * Awareness Following Hypothesis was tested during the study: 7. There is no difference between Perceptions of customers of Defence and Federal-B area. 8. Knowing the available competitor’s, consumer will prefer Pediasure over competitors as a Nutritional Supplement. . Consumers will purchase the product if they are told about the benefits. 10. Creating Awareness will impact the sales of Pediasure. 11. Whether high nutrients are preferred over other variables like Price and Recommendations. 12. Whether being a Medicinal product is good for the image of Pediasure. Research Design: The study seeks to find the ulti mate solution to solve the problem of declining sales of Abbot’s Pediasure find and to seek whether it is feasible for conducting additional promotional activities. Since we were seeking to explore the reasons for declining sales we used Exploratory Research Methods. Sampling Technique: Convenience sampling method based on a non-probability sampling technique was used to gather data from the respondents. A questionnaire based survey was conducted to validate the findings. The questionnaire-based survey is designed as to measure both quantitative and qualitative variables. Its methodical profile includes multi-perspective, cross-sectional design and broad random samples. The questionnaire tests the following variables: * Brand Identity * Usage Pattern * Preference * Satisfaction * Availability II. Gathering Data We questioned 50 mothers from different stores in Federal-B Area and 30 from stores in Defence. The main reason for having an unequal sample size for both areas is because number of medical stores in Federal-B Area is a lot more than that in Defence, so we thought it would me fair if we had more respondents from Federal-B area. Our target respondents were mothers of age in between 30-40, but it was not very easy to find them in the medical stores. We questioned as many as we could find and the rest was filled by fathers of around the same age group on behalf of their wives. It was our good fortune that the fathers were surprisingly well-informed about the products being used for the infants. 1. Analysis of Results The data was first entered in Microsoft Excel and then one of our group members double-checked and copied it to the SPSS software and then analysis were conducted using SPSS Statistical Software. Pearson Chi-square test was used to analyze the result and hypothesis with assumed significance greater than . 05 were rejected. HYPOTHESIS 1 HO Area of residence affects use of nutritional supplements Ha Area of residence does not affects use of nutritional supplements AREA OF RESPONDENT * CURRENTLY USING SUPPLEMENT Crosstabulation| | | | CURRENTLY USING SUPPLEMENT| Total| | | | YES| NO| | AREA OF RESPONDENT| FB| Count| 49| 1| 50| | | % within AREA OF RESPONDENT| 98. 0%| 2. 0%| 100. 0%| | | % within CURRENTLY USING SUPPLEMENT| 61. 3%| 16. 7%| 58. 1%| | DEFENCE| Count| 31| 5| 36| | | % within AREA OF RESPONDENT| 86. 1%| 13. 9%| 100. 0%| | | % within CURRENTLY USING SUPPLEMENT| 38. 8%| 83. 3%| 41. 9%| Total| Count| 80| 6| 86| | % within AREA OF RESPONDENT| 93. 0%| 7. 0%| 100. 0%| | % within CURRENTLY USING SUPPLEMENT| 100. %| 100. 0%| 100. 0%| Chi-Square Tests| | Value| Df| Asymp. Sig. (2-sided)| Exact Sig. (2-sided)| Exact Sig. (1-sided)| Pearson Chi-Square| 4. 558a| 1| . 033| | | Continuity Correctionb| 2. 911| 1| . 088| | | Likelihood Ratio| 4. 707| 1| . 030| | | Fisher’s Exact Test| | | | . 078| . 044| Linear-by-Linear Association| 4. 505| 1| . 034| | | N of Valid Cases| 86| | | | | a. 2 cells (50. 0%) have expected count less than 5. The minimum expected count is 2. 51. | b. Computed only for a 2Ãâ€"2 table| At 5%significance level do not reject H0 Area of residence does affect the use of nutritional supplement HYPOTHESIS 2 HO: AREA OF RESIDENCE AFFECTS AWARENESS OF PEDIASURE H1 AREA OF RESIDECE DOES NOT AFFECT AWARENESS ABOUT PEDIASURE ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? * IF YES THAN HAVE YOU EVER BOUGHT IT? Crosstabulation| | | | IF YES THAN HAVE YOU EVER BOUGHT IT? | Total| | | | YES| NO| | ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? | YES| Count| 19| 14| 33| | | % within ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? | 57. 6%| 42. 4%| 100. 0%| | | % within IF YES THAN HAVE YOU EVER BOUGHT IT? | 100. 0%| 100. 0%| 100. 0%| Total| Count| 19| 14| 33| % within ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? | 57. 6%| 42. 4%| 100. 0%| | % within IF YES THAN HAVE YOU EVER BOUGHT IT? | 100. 0%| 100. 0%| 100. 0%| Chi-Square Tests| | Value| Df| Asymp. Sig. (2-sided)| Exact Sig. (2-sided)| Exact Sig. (1-sided)| Pearson Chi-Square| 1. 075a| 1| . 300| | | Continuity Correctionb| . 632| 1| . 427| | | Likelihood Ratio| 1. 079| 1| . 299| | | Fisherâ€⠄¢s Exact Test| | | | . 341| . 214| Linear-by-Linear Association| 1. 060| 1| . 303| | | N of Valid Cases| 70| | | | | a. 0 cells (. 0%) have expected count less than 5. The minimum expected count is 14. 14. b. Computed only for a 2Ãâ€"2 table| At 5% significance level do not reject H0 Area of residence affects awareness of Abbots product Pediasure HYPOTHEIS 3H0 Knowing the available competitor’s, consumer will prefer Pediasure over competitors as a Nutritional Supplement. H1 Knowing the available competitor’s, consumer will not affect consumer preference of Pediasure over competitors as a Nutritional Supplement. Paired Samples Test| | | Paired Differences| | | | | | Mean| Std. Deviation| Std. Error Mean| Pair 1| ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? – IF YES THAN HAVE YOU EVER BOUGHT IT? -. 424| . 502| . 087| Paired Samples Test| | | Paired Differences| | | 95% Confidence Interval of the Difference| | | Lower| Upper| Pair 1| ARE YOU AWARE O F ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? – IF YES THAN HAVE YOU EVER BOUGHT IT? | -. 602| -. 246| | Paired Samples Test| | | | | | | | | t| df| Sig. (2-tailed)| Pair 1| ARE YOU AWARE OF ABBOTS CHILD NUTRITION PRODUCT PEDIASURE? – IF YES THAN HAVE YOU EVER BOUGHT IT? | -4. 856| 32| . 000| At 5% Significance level reject HO Awareness is not the only reason why consumers will prefer Pediasure over competitor’s product HYPOTHEIS 4 HO: High nutrients are preferred over other variables like Price Ha: High nutrients are not preferred over other variables like Price Chi-Square Tests| | Value| Df| Asymp. Sig. (2-sided)| Pearson Chi-Square| 238. 264a| 24| . 000| Likelihood Ratio| 183. 809| 24| . 000| Linear-by-Linear Association| 62. 765| 1| . 000| N of Valid Cases| 93| | | a. 29 cells (82. 9%) have expected count less than 5. The minimum expected count is . 32. | AT 5% significance level reject H0 Nutrients are not preferred over variables such as price HYPOTHESIS 5 HO: High nutrients are preferred over other variables like Recommendation Ha: High nutrients are not preferred over other variables like recommendation Chi-Square Tests| | Value| Df| Asymp. Sig. (2-sided)| Pearson Chi-Square| 217. 033a| 25| . 000| Likelihood Ratio| 206. 420| 25| . 000| Linear-by-Linear Association| 69. 663| 1| . 000| N of Valid Cases| 115| | | a. 30 cells (83. 3%) have expected count less than 5. The minimum expected count is . 24. | At 5% significance level reject H0 High nutrients are not preferred over other variables like recommendation HYPOTHESIS 6 H0: Being a Medicinal product is good for the image of Pediasure. Ha: Being a Medicinal product has no effect on the image of Pediasure. III. Sources of Data * Primary Sources: * Respondents Our main aim was to get fresh information from the parents directly, so we could better figure out the main reasons behind the sluggish growth of sales. There were some instances where the store managers were being receptive and the respondents showed disinterest in providing information. Due to our persistence we managed to get a great deal of good information. We mostly had to read out the questions to the respondents, while they shopped and marked the answers according to their response. The questionnaires were all filled under supervision of either of the members of the group to avoid the chance of misunderstandings. * Secondary Sources: Secondary data was not as such required in our research it was mostly based on primary data. The literature review only required thorough reading of different articles. This helped us in getting a better idea about different aspects of the research work. We learned how to design the questionnaire in a way that would get the maximum possible information without offending the respondents in any way. It also helped us to figure out how the issue of differences in perception of people living in different type of areas in the same city has been dealt. Some important information regarding Pediasure and its competitors Contents was also gained using some secondary data. It was gathered from the websites of these companies and also from reading the packages of the respective products. This was basically done to compare different variables in different supplements. The comparisons were eventually used to analyze which variable is most important for the consumers. IV. Research Instrument As mentioned above, a questionnaire based survey was conducted, the questionnaire was designed collectively by the entire group members, keeping in mind all the dos and don’ts of Questionnaire designs taught by our mentor/teacher. It was also SPSS friendly, so it was really easy for us to statistically analyze it through the software. Before moving ahead with it, we also got it checked to reduce as much chances of errors as possible. It was scripted using simple and familiar language, few questions that were easy to answer and supervision was given throughout. The sampling technique was partially random. The stores in all the areas were shortlisted through systematic random sampling technique. There were a total of 92 stores in F. B area and 56 stores in Defence, and we randomly selected 25 and 15 stores from the respective areas. Then from each store 2 respondents were surveyed upon. The questionnaire contained 14 questions measuring different variables that are mentioned above. The variables tested through our research are usage pattern, preference to competitors, frequency of purchase, brand identity and purchase intention. Some questions were even included to get a little idea about the demographics of the target population. We faced some trouble during data collection, since the respondents seemed totally disinterested in giving their valuable knowledge to us. The staffs of the stores were also being receptive due to the agitation of the customers. In cases where store managers were not allowing us to interview in the store, we had to wait outside to get our target respondents. SUMMARY AND CONCLUSIONS RESTATEMENT OF PROBLEM The research problem was to identify the reasons behind the decline in sales of Abbot’s flagship product Pediasure. This was done by dividing selected areas in the city, mainly Defense and F. B Area, into class A and class B and finding out the perceptions of the users about the product. DESCRIPTION OF PROCEDURES Research Design The study seeks to find the ultimate solution to solve the problem of declining sales of Abbot’s Pediasure and to seek whether it is feasible for conducting additional promotional activities. Since we were seeking to explore the reasons for declining sales we used Exploratory Research Methods. Sampling Technique Convenience sampling method based on a non-probability sampling technique was used to gather data from the respondents. A questionnaire base survey was conducted to validate the findings. The questionnaire-based survey is designed as quantitative and qualitative both. Its methodical profile includes multi-perspective, cross-sectional design and broad random samples. The questionnaire tests the following variables: * Brand Image * Usage Pattern * Preference * Satisfaction * Availability * Awareness Following Hypothesis was tested during the study: 1. Area of residence affects use of nutritional supplements. 2. Area of residence affects awareness of Pediasure. 3. Knowing the available competitor’s, consumer will prefer Pediasure over competitors as a Nutritional Supplement. . High nutrients are preferred over other variables like Price. 5. High nutrients are preferred over other variables like Recommendation. The data was entered in Statistical Software SPSS v. 17 and Pearson Chi-Square Test was used to conclude findings. If the value of assumed significance was greater than . 05, the hypothesis was rejected. MAJOR FINDINGS 1. Area of residence affects use of nut ritional supplements We do not reject our hypothesis which means that there is a difference in perceptions of people living in different areas. 2. Area of residence affects awareness of Pediasure. We do not reject our hypothesis showing that again area of residence is a factor which contributes to the differences in attributes of people. 3. Knowing the available competitor’s, consumer will prefer Pediasure over competitors as a Nutritional Supplement. We reject our hypothesis because awareness is not the only reason why consumers will prefer Pediasure over competitor’s product. 4. High nutrients are preferred over other variables like Price. We reject our hypothesis with the conclusion that price is the principle variable considered in buying nutritional supplements. 5. High nutrients are preferred over other variables like Recommendation. We reject our hypothesis because considering the nutritional aspect is not a preference over other factors such as recommendation. RECOMMENDATIONS * The image of Pediasure should be improved for the consumers to identify it as a medicinal product. * Increase in the number of flavors of Pediasure would boost the sales. * There is a requirement from the marketing department to be more active and engage in activities such as personal selling. * If there is a possibility then the price of the product should be reduced keeping in mind the costs. If not then the company should emphasize the benefits of the product as in Nutritional value should be highlighted in the campaigns like â€Å"37 vital nutrients† to motivate the customers into buying the product. * Different promotional campaigns according to different mediums should be designed highlighting the strong points of the product. Choosing brand ambassadors w ith high percentage of popularity among the children is a good idea. BIBLIOGRAPHY Guide to consumers pharmaceutical purchasing behavior (MARSHA FAHEY , writer and editor, Emron, Ine. , Warren, New Jersey) Consumer choice process when purchasing the staple food (J. STAVKOVA, J. TURCINKOVA Mendel University of Agriculture and Forestry, Brno, Czech Republic) http://www. abbott. com. pk/ APPENDIX Abbott Nutrition Questionnaire Name: Age: Profession: Area of residence: Husband’s profession: Currently using (Any supplement): 1. _________(AGE:___) 2. _________(AGE:___) 3. _________(AGE:___) Questionnaire for Mothers 1. How many children do you have? * 0-2 * 2-4 * More than 4 2. What are the ages of your children? * * 1 ____________ * 2 ____________ * 3 ____________ * 4 __________ * 5 ___________ 6 ___________ 3. Are you satisfied with your child’s (children) growth (height and weight) that are under the age of 10? * Yes * No 4. Does your child (ren) fall sick often? * Yes * No If your answer to any of the above question(s) 3 ; 4 is YES, then proceed to Q5 5. In which school(s) does your child (ren) study that are under the age of 10? 1 ________________ 2 ________________ 3 _______________ 4 ______________ 6. Were you recommended by som eone to use the product or you use it on your own * Recommended by someone * Used on the own 7. If recommended, then who recommended you to use the supplement? Doctor * Friends * Neighbors * Relatives * Other, Please specify: __________________________________________________________ 8. How many times in a day do you give the supplement to your child (ren)? * * Child 1 * Child 2 * Child 3 * Child 4 Once Twice Thrice 9. Are you aware of Abbott’s Child Nutrition Product’ Pediasure’? * Yes * No 10. If YES, then answer the following questions If no then jump to Q#12 : (a) Have you ever bought it? * Yes * No (b) When did you buy it and whose recommendation did you buy it? ____________________________________________ (c) Any why did you discontinue buying it? ___________________________________________________________________ 11. If your answer to Q#10(a) is NO, then what is the reason for not buying it? ———————— ————————- 12. Have you ever been to a pediatrician or child specialist? * Yes * No 13 If you are told that Pediasure is the Child Specialist’s first choice for child nutrition and for children who are picky/fussy eaters and it not only enhances growth (Height Weight) but it also builds immunity. It is also clinically proven to reduce number of sick days and the incidence of infections, would you start using it? * Yes * No 4 If NO, Why? ____________________________________________________________________ 15 Rank the considerations (in order of priority) on a scale of (1-9) 1 being the highest and 10 being the lowest, if you are to make a decision to buy a nutritional supplement? * * Price * Company * Nutritional value * TV Ads * Doctor’s recommendation * Packaging * Someone else’s recommendation, Please specify: * Other, Please specify: _____________________ 16 If I tell you that per month cost of Pediasure is Rs. 2100 (1 serving per day) and the cost of supplement that you are using is ____________, then would you prefer buying Pediasure? Yes * No Product Comparison Product Comparison | Approximately Analysis Powder Per 100gm| | Pediasure Comp. | Promise PE| Horlics Junior| Meiji Big| Enervit Junior| Energy PER 100G| 492| 451| 406| 467| 489| Calories Per Serving| 225| 200| 101|   | 185| Per Rs. Calories| 3| 3| 3. 5|   |   | Nutrints|   |   |   |   |   | Protien| 14. 8 gm| 16 gm| 17. 5 gm| 20| 15 gm| Fat| 24. 6 gm| 16 gm| 7. 1 gm| 19| 24 gm| Carbohydrate| 52. 8 gm| 61 gm | 67. 5 gm| 54| 53. 4 gm| FOS| 1. 75 gm| 1. 4 gm| NA|   | 2 gm| Taurine| 35. 4 mg| 21 mg| NA| 33| 30 mg| Carnitine| 8. 4 mg| 7. 7 mg| NA|   | 10 mg| Inositol| 39. 4 mg| 34 mg| NA|   | 40 mg|   |   |   |   |   | Minerals|   |   |   |   |   | Calcium| 483 mg| 563 mg| 800 mg| 700| 490 mg| Phosphorus| 300 mg| 383 mg| NA| 470| 360 mg| Zinc| 4. 9 mg| 5. 4 mg| 4. 5 mg| 4| 3. 2 mg| Cop per | 0. 5 mg| 0. 39 mg| 0. 34 mg| 320ug| 0. 37 mg| Selenium| 14. 8 mcg| NA| 20 mcg |   | 14. 8 mcg| Iron| 6. 9 mg| 8. 4 mg| 14 mg| 8| 6. 9 mg| Iodine| 47. 3 mcg| 42 mcg| 90 mcg| 100ug| 62 mcg| Niacin| 8. 42 mg| 3. 1 mg| 6 mg| 6| NA| Magnesium| 98 mg| 50 mg| NA| 70| 47 mg| Sodium| 227 mg| 212 mg| NA| 270| 200 mg| Potassium| 640 mg | 856 mg| NA| 970| 570 mg | Choloride| 493 mg| 495 mg| NA| 630| 360 mg| Manganese| 1. 23 mg| 0. 5 mg| NA| 45ug| 25 mg| Chromium| 15 mcg| NA| NA|   | NA| Molybdenum| 24. 6 mcg| NA| NA|   | NA| Vitamins|   |   |   |   |   | Vitamin A| 1270 IU| 1500 IU| 300 mcg| 1300IU| 400 mcg| Vitamin C| 50 mg| 54 mg| 30 mg| 55MG| 50 mg| Vitamin D| 158 IU| 301 IU| 5 mcg| 300IU| 4 mcg| Vitamin E| 11. 4 IU| 7. 4 IU| 6 mg| 6MG| 8 mg| Vitamin B1| 1. 35 mg| 0. 58 mg| 0. 5 mg | 0. 4MG| 0. 9 mg| Vitamin B2| 1. 03 mg| 0. 7 mg| 1 mg| 1. 6MG| 1. 03 mg| Vitamin B6| 1. 3 mg| 0. 56 mg| 1 mg| 0. 3MG| 8 mg| Vitamin B12| 1. 5 mcg| 1. 1 mcg| 1. 8 mcg | 2UG| 1. 4 mcg| Vitamin K| 18. 8 mcg| 28 mcg| 30 mcg| 25UG| 20 mcg| Nicotinamide| 8. 4 mg| NA| NA|   | 8 mg| Pantothenic Acid| 3. 45 mg| 2. 5 mg| NA| 2MG| 3. 4 mg| Folic Acid| 108 mcg| 31 mcg| 300 mcg| 0. 1MG| 100 mcg| Biotin | 18. 2 mcg| 11 mcg| NA|   | 18 mcg| Choline| 148 mg | 135 mg| NA|   | 80 mg | Additional details about Promise PE Gold | Powder Per 100gm| Protein | Alfa lactulbumin 0. 81 gm| | Fat| Linoleic Acid 4054 mg| DHA 8. 1 mg| AA 12 mg| | Carbohydrates| Lactose 29 gm| Maltodextrine 11 gm| Corn Syrup Solid 11 gm| Sucrose 9. 5 gm| | Vitamin | Beta Carotine 68 mcg| | Nuclotides 12 mg| | Leutin 90 mcg| | Age 2-10 Years| | Dilution| 5 scoops (44 gm) powder in 175 ml water | Scoop Size 8. 8 gm| | Flavor Vanila | | Fat formulation contains Palm Olein Oil| How to cite Difference in Perceptions of Consumers in Different Regions, Papers

Friday, December 6, 2019

Code Of Ethics For Professional Accountants †MyAssignmenthelp.com

Question: Discuss about the Code Of Ethics For Professional Accountants. Answer: Determination of two key facts of the case In the particular scenario, there is a need to make necessary recommendation to the CEO about the tender that must be accepted by the company. You have significant personal interest in this tendering firm (Collier, 2015). Determination of two ethical issues of the case The basic ethical issue that arises in this scenario relates to the conflict of the interest. The second ethical issue in the case is the high involvement of personal interest of the manager. Determination of the three ethical principles which might be at risk in the given scenario The ethical principles that might be at risk in the given scenario include honesty and integrity on part of the manager, professional values and practices of the company, and fair managerial policies relating to the selection of tender (Birt et al., 2008). Identified alternative courses of action: Consequences Declare an interest and step outside of the decision-making process for this particular tender This is the most ethical and fair option that must be selected by the manager. By choosing this alternative, the managers integrity and honesty would remain intact. Declare an interest and remain part of the decision-making process and complete your recommendation for your company The declaration of the managers interest would be a good move. But the objectivity of the manager relating to the decision-making power of the manager cannot be ascertained (Demski, 2013). A probable consequence could be his removal from decision-making panel due to resistance from other shareholders. Dont declare an interest and continue to do your job by making a recommendation This unethical method could damage the common interest of the undertaking and the manager (Guy, 1990). Determination of three key facts of the case The small business owner has to make a financial payment to an overseas government official. The market entry of the business depends on the officials assistance in the new market. This monetary transaction seems new for the small business owner but it could be a usual norm in the foreign nation (May, 1990). Determination of one ethical issue in the case The ethical issue that arises in the case relates to bribery. Since the government official expects to receive financial gain from the businessman in return for his assistance, it is a key ethical concern. Determination of two ethical principles of the case The two ethical principles of the case are honesty and integrity while performing professional activities. Identified alternative courses of action: Consequences Make the payment If the payment is made by the small business owner, most probably his business would flourish in the overseas market. But in future, there is a chance that such future payments would be expected from him (Guy, 1990). Dont make the payment If the monetary payment is not made by the small business owner, he would face stiff challenges to establish his business in the foreign land. But on the ethical front, his integrity would be intact. Code of ethics for professional accountants The particular scenario states that the auditor of Baba Ltd that seals with golf equipment is offered a new set of golf clubs in appreciation of his work to date. This gifting of golf clubs does not seem appropriate in this professional front since it could compromise the integrity, and independence of the audit work. In case the auditor accepts the gifts, the firm being audited would try to dominate his function and objectivity. This scenario that has been presented highlights the issues relating to the responsibility that a service provider has towards the general public including the clients. The function of lending institutions is critical and loans of all the customers must be approved based on their credit rating (Demski, 2013). In the particular scenario, a friend of the accountant approaches for a loan since he is unable to obtain a loan elsewhere and the accountant approves the same for the friend without performing normal checking procedure. This shows the breach of professional conduct due to personal contact. Such bias professional attitude must be avoided and a report must be shared with the management for their approval of the loan (May, 1990). This case states that an accountant is part of the local council works committee which is in the process of considering various tenders for a park upgrade. His biased favouritism attitude towards the tender submitted by his best friend without considering other options shows unprofessional approach towards work. This act could reduce the probability of other competent tenders to be ignored. References Birt, J., Chalmers, K., Beal, D., Brooks, A., Byrne, S. and Oliver, J., 2008. Accounting: Business reporting for decision making. John Wiley Sons Australia, Ltd.. Collier, P.M., 2015. Accounting for managers: Interpreting accounting information for decision making. John Wiley Sons. Demski, J., 2013. Managerial uses of accounting information. Springer Science Business Media. Guy, M.E., 1990. Ethical decision making in everyday work situations. Greenwood Publishing Group. May, W.W. ed., 1990. Ethics in theaccounting curriculum: Cases and readings.

Monday, November 25, 2019

Book Summary, Notes, and Study Guide for Frankenstein

Book Summary, Notes, and Study Guide for Frankenstein Frankenstein  was originally written by English author,  Mary Shelley (1797- 1851). Its complete title is  Frankenstein: or, the Modern Prometheus. It was first published anonymously in London on January 1, 1818. The second edition, under Shelleys name, was published in 1823.  A third  edition,  which included  a preface by Shelley and tribute to her late husband  who drowned in 1822, was published in 1831.  The book is a  Gothic novel  and  has also been called the first  science fiction  novel.   Author Mary Shelley was born in London August 30, 1797. She  developed the story of Frankenstein while on a summer trip to Switzerland in 1816  when she was twenty years old and  was traveling with her then married lover, Romantic poet  Percy Bysshe Shelley.   The story arose out of a competition between herself, Percy Shelley and their companions, Lord Byron and Byrons physician, John William Polidori, to write a tale about a supernatural occurrence. Mary initially struggled with an idea, but eventually, through listening to conversations between Percy and Lord Byron about attempts to reanimate corpses, current news stories, a dream, her imagination and own life experiences, a story emerged. According to Francine Prose, author of the introduction to a new illustrated   Frankenstein: or, The Modern Prometheus, in the New Republic: One night, still puzzling over Byron’s assignment and trying to sleep, Mary had a vision in which she saw â€Å"the pale student of unhallowed arts kneeling beside the thing he put together. I saw the hideous phantasm of a man stretched out, and then, on the working of some powerful engine, show signs of life and stir with an uneasy, half-vital motion.† She lay awake, trying to imagine a story that would frighten the reader as much as she had been frightened, then realized that she had found it. â€Å"What terrified me will terrify others; and I need only describe the spectre which had haunted my midnight pillow. On the morrow I announced that I had thought of a story,† and set herself to making â€Å"a transcript of the grim terrors of my waking dream.†    The book,  Frankenstein, was completed almost a year after their trip to Switzerland. Shortly after the  trip to Switzerland, Percy Shelleys pregnant wife committed suicide. Mary and Percy married soon thereafter, in 1818, but Marys life was marked by death and tragedy. Marys half-sister committed suicide soon after the trip to Switzerland, and Mary and Percy had three children who died in infancy before Percy Florence was born in 1819.   Setting The story begins in the icy northern waters where a captain is traveling to the North Pole. Events take place throughout Europe, in Scotland, England, and Switzerland. Characters Victor Frankenstein: The Swiss chemist who creates the monster. Robert Walton: The sea captain who rescues Victor from the ice. The Monster: The ugly creation of Frankenstein, who searches for companionship and love throughout the story. William: Victors brother. The monster murders William to punish Victor and sets the stage for more tragedy and torment for Victor. Justine Moritz: Adopted and loved by the Frankenstein family, Justine was convicted and executed for killing William. Plot Rescued by the sea captain, Frankenstein relays events that begin as he pieces together a man using old body parts. Once he manages to create the horrible being, however, Frankenstein regrets his action immediately and flees his home. When he returns, he finds the monster is gone. Shortly after, Frankenstein hears that his brother has been murdered. A series of tragic events follow as the monster searches for love  and Frankenstein suffers the consequences of his immoral act. Structure The novel is a frame story with a three-part structure. The Creatures story is the core of the novel, which is presented to us framed by Victor Frankensteins story, which in turn is framed by Robert Waltons narrative. Possible Themes This book raises many compelling themes and thought-provoking questions and is as relevant today as it was two-hundred years ago. The search for love reflects a strong theme in Shelleys own life. The monster knows he is horrid and will never be loved, although he attempts to find love several times. He is constantly rejected and disappointed. Frankenstein, himself, searches for happiness through love, but he meets with the tragic loss of several loves. Mary Shelley was the daughter of Mary Wollstonecraft, who was an early feminist.  Tragic, weak, women are portrayed in the story Frankenstein actually begins to make a second female monster, to provide companionship for his own first creation, but he then destroys it and dumps the remains in a lake; Frankensteins wife dies tragically, as does the accused Justine- but is this because Shelley actually believes women are weak or does their subjugation and absence send a different message? Perhaps it is because female autonomy and power are perceived as a threat to the male characters. Without the presence and influence of women, everything that is important to Frankenstein is destroyed in the end. The novel also speaks to the  nature of good and evil, what it means  to be human  and to  live morally.  Ã‚  It  confronts us with our  existential fears  and  explores the boundary between life and death. It causes us  to reflect on the limits and  responsibilities of scientists  and scientific inquiry, and to think about what it means  to play God, addressing human emotion and hubris. Resources and Further Reading How Frankensteins Monster Became Human, The New Republic,  https://newrepublic.com/article/134271/frankensteins-monster-became-human Its Alive! The Birth of Frankenstein,  National Geographic, https://www.nationalgeographic.com/archaeology-and-history/magazine/2017/07-08/birth_of_Frankenstein_Mary_Shelley/ Monstrosity and Feminism in Frankenstein, Electrastreet, https://electrastreet.net/2014/11/monstrosity-and-feminism-in-frankenstein/

Thursday, November 21, 2019

Micro Economics Essay Example | Topics and Well Written Essays - 1000 words - 2

Micro Economics - Essay Example ducts as good ones, buyers would take the quality to be uncertain and accordingly base their decisions on the average quality of the products leading to a decline on the average willingness to pay. As a result the products which were actually of good quality would not receive their deserved prices and would thus be driven out of the market and the market would be filled up with the worse quality products or â€Å"lemons†. Akerlof demonstrated his point by using the example of the market of used cars. Suppose there are both good quality used cars as well as bad or defective ones, i.e, the lemons, on offer in the market and the consumer is not able to infer before hand which type is being offered to him by any particular seller. He therefore assumes it to be of average quality and is prepared to pay equal to the price of the average quality used cars. The owner of a good quality car therefore will not get the deserved high price for it as the customer has no way of knowing that it is in quality higher than the average. Therefore this good quality car shall be withdrawn from the market and so will be all other good quality cars, leading to a fall in the average quality of cars in the market. As a result of this downward revision of average quality, moderately good cars shall also fail to earn sufficiently high prices and will thus be withdrawn. Recurrence of this mechanism finally leads to a situation w here only lemons are on offer in the market. To assess the validity of this proposition Bond (1982) attempted to empirically test it. In particular, the paper attempted to test the proposition that good products are driven out by bad products in the market for used pickup trucks. The amount of maintenance required on a particular truck was taken to be the measure of quality with the â€Å"lemons† being identified as used trucks that require significantly greater maintenance compared to the average. If the Akerlof argument is valid, then in this set up the result should

Wednesday, November 20, 2019

You choose Essay Example | Topics and Well Written Essays - 2000 words

You choose - Essay Example These emissions are from deforestation or from burning fossil fuels that tend to trap the heat that is meant to eventually escape from earth. (Archer, 2012). The Earths climate is often caused by the first 6 miles or so of the atmosphere. It contains most of the matter that make up the atmosphere (Weart, 2003). A close study of this layer shows how thin it really is. In fact, if one were to view Earth from space, the main part of the atmosphere would seem to be only thick as the onions skin. It is through the realization of this fact that makes it even more evident to make an assumption that human beings can change the climate. The greenhouse effect is one of the major factors that cause global warming. Hence, a study of the amount of greenhouse gasses that humans spew into the atmosphere makes the assumption even more plausible. Different researchers have over the years come up with several explanations of global warming to ensure the proper understanding of it to the general public. According to Johansen (2011), global warming is described as the observed century scale ascending of the earth’s average temperature in its climate system and the associated effects. Numerous results of the evidence by scientists show the gradual warming of the climate system (Weart, 2003). Since 1970, the additional energy that has been stored in the climate system has diverted to ocean warming. Only 10% of it has remained hence leading to melting of the ice, warming of the continents and the atmosphere (Weart, 2003). There have been many observed changes since 1950s to now hence the changes appear to be unprecedented in these decades. In the present time, it is clear that technology has developed as compared to ten years ago. The greater the technology, the more the scientific understanding of global warming is seen to increase. The world now cannot be

Monday, November 18, 2019

Critical evaluation of Steve Millar's approach Essay

Critical evaluation of Steve Millar's approach - Essay Example overseas business expansion, and decentralization of authority. Critical evaluation of Steve Millar’s approach: The above mentioned approaches of Miller had been reflected quite intensively in the decisions and strategies formulated by him. In order to be international, Miller had undertaken the route of merger and acquisition. For instance, in order to get entered within the market of France, the company acquired a century old Domaine de la Baume, which is well reputed winery brand with French market. Along with this, there are a number of different other important established domestic and exports French brand was acquired BRL Hardy for the purpose of expanding within France, in the year 1990. Six months later, the company acquired Italy’s oldest winery, named as Brolio de Riscoli for the purpose of clearing the way to get entered within the market of Italy. Along with this, UK is also one of the most prominent markets of the company in which the company earned quite i ntensive amount of profits. In this regard, the company established its direct subsidiary within the country. Moreover, the company undertook several crucial mergers and acquisition across Asian and American regions for the purpose of supporting it overseas diversification approach of Miller (Johnson, Scholes and Whittington 2011). This approach of Miller can be supported on the ground of growth related corporate level strategic orientation for the organization. As per this approach, business diversification at global level is one of the most efficient ways to reduce the impact of external business environment. This approach of Miller supported him to make an efficient portfolio for its business operations, which had proved quite helpful for the organization to diversify the external environmental risk (House et al 2004). For the long term perspective this strategy of Miller can be appraised. The concept of systematic risk mitigation also advocates the approach of Miller regarding b usiness expansion at international level. However, the case reflects that in order to be international, the disposition of the company in the domestic market was weakened due to international business expansion. This is one of the most critical issues associated with the international business expansion approach of Miller (Hill 2011). In addition to this, the second approach of Miller, for the purpose of making BRL Hardy as an international brand, was related to the decentralization of the management structure of the organization within its international business strategy of the organization. As per this approach Miller was the strong believer of providing some intensive power and authority to the local administration and management of its different business location. In the context of this strategy, he handed over all the power of making decisions and planning to Christopher Carson for the purpose of managing all the operations and business activities of its UK subsidiary. This str ategy of Miller was proved quite successful as UK subsidiary of the company made some intensive profits for the company in the year 1998. Miller wanted to have some intensive and deep involvement of Carson in the corporate planning and decision making for the company. However, the approach of Miller toward this decentralization was directed to align its European

Saturday, November 16, 2019

The Heritage Of Pakistan

The Heritage Of Pakistan Moen-jo-Daro is situated at a distance of some kilometers from Larkana. A civilization fourished there some 4000 years ago. It was discovered by Sir John Marshall in 1922. Moen-jo-Daro stands as most spectecular of all the excavate cities of the Indus Valley civilizaton. It is strange that at its glory, it was a beautiful city with brick walled houses, pillared halls, markets, baths, lanes, streets and public places. Every house had walls, drains and bathrooms inside it 2. Harappa Harappa is situated in the city of Sahiwal. Scientists and archaeologists believe that Harappa also belongs to the Indus Valley Civilization. Remains of this city were excavated in the 1920. 3. Gandhara It is comparatively a new civilization, the regions comprising Northern Punjab, Peshawar valley and Eastern Afghanistan was known as Gandhara. For a long time it remained the meeting place of various ancient cultures, as it was rule by many rulers. A distinctive art which is known as Gandhara Art took place from here and flourished during the 2nd and 3rd century of Christian era. Thousands monasteries and stupas were widely here Buddhas figures, shapes and monasteries all made prominent features of Gandhara Arts. 4. Buddhist Remains The Buddhist era ushered in some 500 years B.C. The Buddhist monastery Takht-I-Bahi is in N.W.F.P, it dates 2-5 century old. Some mounds were also found near Peshawar which represents Kanishkas mighty Pakistan. An impressive complex of Chapels, Stupas, quadrangles and monks cells are also found. The great Buddhist civilization is now forming the heritage of the present Pakistan Culture. 5. Taxila It was excavated in recent times near Rawalpindi. Taxila is the most popular name in history. It came into prominence during the Persian occupation. At its zenith, the city was the nucleus of religious and cultural activities. 6. Thatta The main town of Thatta is famous for specimens of Indo-Muslim architecture in the Sub Continent. Notable among them is the great mosque built by Shah-Jahan. The principle monuments of Thatta are located on the Makli Hill. 2.3.2 Architectural Heritage 1. Lahore Fort It is also known as the Shahi Qila. It was built by Akbar. The main structures inside the fort are the Moti Masjid, Diwan-e-Aam, Maktab Khana, the Shish Mahal and Nawlakha. The Hathi and Alamgir gates are also remarkable constructions. 2. Badshahi Masjid It was built by Aurangzeb. Its architecture is similar to the Jamia Masjid Delhi. The masjid has been built with red stones while the domes are in marble. 3. Jahangir Tomb This tomb was built by Shah Jahan. It is known as a fine building of Lahore. 4. Shalimar Garden It is situated on the Grand Trunk Road and is a magnificent remnant of Mughal Granduer. The garden constitutes of three terraces, one above the other. Besides there is an elaborate and beautiful reservoir, water channels and fountains. 5. Masjid Wazir Khan It is situated in Kashmir Bazaar inside the walls of the old city. It was built by Nawab Wazir Khan who was a viceroy of Punjab under Shah Jahan. 6. Golden Masjid It is situated near Masjid Wazir Khan. It was built during the rule of Mohammad Shah and it is also a very beautiful piece of architecture. 7. Mahabat Khan Masjid This masjid was built by a Governor of Peshawar, Mahabat Khan, during Shah Jahans reign. It has a fine massive structure with lofty minarets. 8. The Fort of Bala Hasar This fort was built on raised platform 92 feet from the ground level. There are two gardens near the fort. 2.4 Economy of Pakistan The economy of Pakistan is the 27th largest in the world in nominal terms and 47th largest in the world in terms of purchasing power parity. Pakistan has a semi-industrialized economy, which mainly encompasses textiles, chemicals, food processing, agriculture and other industries. Growth poles of Pakistans economy are situated along the Indus River; diversified economies of Karachi and Punjabs urban centers coexist with lesser developed areas in other parts of the country. The economy has suffered in the past from decades of internal political disputes, a fast growing population, mixed levels of foreign investment, and a costly, ongoing confrontation with neighboring India. Foreign exchange reserves are bolstered by steady worker remittances, but a growing current account deficit driven by a widening trade gap as import growth outstrips export expansion could draw down reserves and dampen GDP growth in the medium term. Stock market In the first four years of the twenty-first century, Pakistans KSE 100 Index was the best-performing stock market index in the world as declared by the international magazine Business Week. The stock market capitalization of listed companies in Pakistan was valued at $5,937 million in 2005 by the World Bank. But in 2008, after the General Elections, uncertain political environment, rising militancy along western borders of the country, and mounting inflation and current account deficits resulted in the steep decline of the Karachi Stock Exchange. As a result, the corporate sector of Pakistan has declined dramatically in recent times. However the market bounced back strongly in 2009 and the trend continues in 2011. Demographics With a per capita GDP of over $3000 in 2006 compared with $2600 in 2005 in 2005 the World Bank considers Pakistan a medium-income country, it is also recorded as a Medium Development Country on the Human Development Index 2007. Pakistan has a large informal economy, which the government is trying to document and assess. Approximately 56% of adults are literate, and life expectancy is about 64 years. The population, about 168 million in 2007, is growing at about 1.80%. Relatively few resources in the past had been devoted to socio-economic development or infrastructure projects. Inadequate provision of social services, high birth rates and immigration from nearby countries in the past have contributed to a persistence of poverty. An influential recent study concluded that the fertility rate peaked in the 1980s, and has since fallen sharply. Pakistan has a family-income Gini index of 41, close to the world average of 39. Employment The high population growth in the past few decades has ensured that a very large number of young people are now entering the labor market. Even though it is among the seven most populous Asian nations, Pakistan has a lower population density than Bangladesh, Japan, India, and the Philippines. In the past, excessive red tape made firing from jobs, and consequently hiring, difficult. Significant progress in taxation and business reforms has ensured that many firms now are not compelled to operate in the underground economy. In late 2006, the government launched an ambitious nationwide service employment scheme aimed at disbursing almost $2 billion over five years. Mean wages were $0.98 per manhour in 2009.Rate of unemployment is 25%. High inflation and limited wage growth have drawn more women into the workforce to feed their families, in spite of cultural resistance and domestic abuse over the issue. Tourism Tourism in Pakistan has been stated as being the tourism industrys next big thing. Pakistan, with its diverse cultures, people and landscapes has attracted 0.7 million tourists to the country, almost double to that of a decade ago. Pakistans tourism industry was in its heyday during the 1970s when the country received unprecedented amounts of foreign tourists, thanks to the Hippie trail. The main destinations of choice for these tourists were the Khyber Pass, Peshawar, Karachi, Lahore, Swat, Quetta, Gwadar and Rawalpindi. The countrys attraction range from the ruin of civilization such as Mohenjo-daro, Harappa and Taxila, to the Himalayan hill stations, which attract those interested in winter sports. Pakistan is home to several mountain peaks over 7000 m, which attracts adventurers and mountaineers from around the world. The north part of Pakistan has many old fortresses, ancient architecture and the Hunza and Chitral valley, home to small pre-Islamic Animist Kalasha community claiming descent from Alexander the Great. The romance of the historic Khyber Pakhtunkhwa province is timeless and legendary, Punjab province has the site of Alexanders battle on the Jhelum River and the historic city of Lahore, Pakistans cultural capital, with many examples of Mughal architecture such as Badshahi Masjid, Shalimar Gardens, Tomb of Jahangir and the Lahore Fort. Before the Global economic crisis, Pakistan received more than 500,000 tourists annually. Tourism in Pakistan is still a growing industry. Major attracti ons today include ruins of Indus valley civilization and mountain resorts in the Himalayas. Himalayan and Karakoram Range. 2.5 Currency System in Pakistan Rupee The basic unit of currency is the Rupee, ISO code PKR and abbreviated Rs, which is divided into 100 paisas. Currently the newly printed 5,000 rupee note is the largest denomination in circulation. Recently the SBP has introduced all new design notes of Rs. 5, 10, 20, 50, 100, 500, 1000, and 5000 denomination, while the design work of Rs.10,000 note is in progress which will help the banking industry in keeping few notes in saving accounts. The new notes have been designed using the euro technology and are made in eye-catching bright colours and bold, stylish designs. Dollar-Rupee exchange rate The Pakistani Rupee was pegged to the Pound sterling until 1982, when the government of General Zia-ul-Haq, changed it to managed float. As a result, the rupee devalued by 38.5% between 1982/83 many of the industries built by his predecessor suffered with a huge surge in import costs. After years of appreciation under Zulfikar Ali Bhutto and despite huge increases in foreign aid the Rupee depreciated. Foreign exchange rate The Pakistani rupee depreciated against the US dollar until around the start of the 21st century, when Pakistans large current-account surplus pushed the value of the rupee up versus the dollar. Pakistans central bank then stabilized by lowering interest rates and buying dollars, in order to preserve the countrys export competitiveness. Foreign exchange reserves Pakistan maintains foreign reserves with State Bank of Pakistan. The currency of the reserves was solely US dollar incurring speculated losses after the Dollar prices fell during 2005, forcing the then Governor SBP Ishrat Hussain to step down. In the same year the SBP issued an official statement proclaiming diversification of reserves in currencies including Euro and Yen, withholding ratio of diversification. In October 2007, at the end of Prime Minister Shaukat Azizs tenure, Pakistan raised back its Foreign Reserves to $16.4 billion. Pakistans trade deficit was at $13 billion, exports grew to $18 billion, revenue generation increased to become $13 billion and the country attracted foreign investment of $8.4 billion. However, following the international credit crisis and spikes in crude oil prices Pakistans economy could not withstand the pressure and on October 11, 2008 State Bank of Pakistan reported that countrys foreign exchange reserves had gone down by $571.9 Million to $7749.7 Million. The foreign exchange reserves had declined more by $10 billion to an alarming rate of $6.59 billion. In July 2011, the State Bank of Pakistan reported reserves to hit an all time high of $18.25 billion. 2.6 Foreign Trade Investment Foreign direct investment in Pakistan soared by 180.6 per cent year-on-year to US$2.22 billion and portfolio investment by 276 per cent to $407.4 million during the first nine months of fiscal year 2006, the State Bank of Pakistan reported on April 24. During July-March 2005-06, FDI year-on-year increased to $2.224 billion from only $792.6 million and portfolio investment to $407.4 million, whereas it was $108.1 million in the corresponding period last year, according to the latest statistics released by the State Bank. Pakistan has achieved FDI of almost $8.4 billion in the financial year 06/07, surpassing the government target of $4 billion. Foreign investment had significantly declined by 2010, dropping by 54.6% due to Pakistans political instability and weak law and order, according to the Bank of Pakistan. Pakistan is now the most investment-friendly nation in South Asia. Business regulations have been profoundly overhauled along liberal lines, especially since 1999. Most barriers to the flow of capital and international direct investment have been removed. Foreign investors do not face any restrictions on the inflow of capital, and investment of up to 100% of equity participation is allowed in most sectors. Unlimited remittance of profits, dividends, service fees or capital is now the rule. Business regulations are now among the most liberal in the region. This was confirmed by the World Banks Ease of Doing Business Index report published in September 2009 ranking Pakistan at 85th well ahead of neighbors like China at 89th and India at 133rd. Pakistan is attracting an increasingly large amount of private equity and was the ranked as number 20 in the world based on the amount of private equity entering the nation. Pakistan has been able to attract a large portion of the global private equity investments because of economic reforms initiated in 2003 that have provided foreign investors with greater assurances for the stability of the nation and their ability to repatriate invested funds in the future. Tariffs have been reduced to an average rate of 16%, with a maximum of 25%. The privatization process, which started in the early 1990s, has gained momentum, with most of the banking system privately owned, and the oil sector targeted to be the next big privatization operation. The recent improvements in the economy and the business environment have been recognized by international rating agencies such as Moodys and Standard and Poors. Society Of Pakistan 3.1 Islam Islam is adept by the majority of Pakistanis and governs their personal, political, economic and legal lives, among certain obligations for Muslims are to pray five times a day at dawn, noon, afternoon, sunset, and evening, Friday is the Muslim holy day. Everything is closed during the holy month of Ramadan all Muslims must fast from dawn to dusk and are only permitted to work six hours per day. Fasting includes no eating, drinking, cigarette smoking, or gum chewing. 3.2 The Family The extended family is the basis of the social structure and individual identity; It includes the nuclear family, immediate relatives, distant relatives, tribe members, friends, and neighbors, loyalty to the family comes before other social relationships, even business. Nepotism is viewed positively, since it guarantees hiring people who can be trusted, which is crucial in a country where working with people one knows and trusts is of primary importance. The family is more private than in many other cultures. Female relatives are protected from outside influences. It is considered inappropriate to ask questions about a Pakistanis wife or other female relatives. Families are quite large by western standards, often having up to 6 children. 3.3 Hierarchical Society Pakistan is a hierarchical society. People are respected because of their age and position. Older people are viewed as wise and are granted respect. In a social situation, they are served first and their drinks may be poured for them. Elders are introduced first, are provided with the choicest cuts of meat, and in general are treated much like royalty. Pakistanis expect the most senior person, by age or position, to make decisions that are in the best interest of the group. Titles are very important and denote respect. It is expected that you will use a persons title and their surname until invited to use their first name. 3.4 Population density in Pakistan The Population density in Pakistan was last reported at 225.19 in 2010, according to a World Bank report published in 2012. Density of Population is defined as the number of persons per square kilometre. It is an important index of population which shows concentration of population in a particular area. That is, Population density is midyear population divided by land area in square kilometers. According to present census, Karachi Division is the most densely populated division in Pakistan. Its density of population is more than 2000 persons per square kilometer. Baluchistan province is the largest according to area, but it is thinnest according to population. 3.5 Education Education in Pakistan is divided into five levels: primary which grades one through five; middle which grades six through eight; high which grades nine and ten, leading to the Secondary School Certificate; intermediate which grades eleven and twelve, leading to a Higher Secondary School Certificate; and university programs leading to graduate and advanced degrees. All academic education institutions are the responsibility of the provincial governments. The federal government mostly assists in curriculum development, accreditation and some financing of research. English medium education is to be extended, on a phased basis, to all schools across the country. Through various educational reforms, by the year 2015, the ministry of education expects to attain 100% enrolment levels amongst primary school aged children, and a literacy rate of 86% amongst people aged over 10. According to the Pakistan Social and Living Standard Measurement (PSLM) Survey 2010-11 and last PSLM 2008-09, the literacy rate for the population (10 years and above) is 58 percent during 2010-11, as compared to 57 percent in 2008-09 . Literacy remains much higher in urban areas than in rural areas and much higher for men than for women. Province wise data suggest that Punjab leads with 60 percent literacy followed by Sindh with 59 percent, Khyber Pakhtunkhwa with 50 percent and Balochistan with 41 percent. The Gross Enrolment Rates at the primary level excluding katchi for the age group 5-9 years at National level during 2010-11 increased slightly to 92 percent from 91 percent in 2008-09. Amongst the provinces, Punjab shows a marginal increase from 97 percent in 2008-09 to 98 percent in 2010-11. Sindh remained stable with 84 percent, Khyber Pakhtunkhwa improved from 87 percent to 89 percent and Balochistan declined slightly from 75 percent to 74 percent in 2010-11. The Net primary level enrolment rates at the National/Provincial level for the age group 5-9 years. The NER at the National level during 2010-11 slightly decreased to 56 percent from 57 percent in 2008-09. Punjab shows a decrease from 62 percent in 2008-09 to 61 percent in 2010-11. Sindh also shows decrease from 54 percent to 53 percent in 2010-2011, Khyber Pakhtunkhwa witnessed a decrease from 52 percent to 51 percent and Balochistan improved from 44 percent in 2008-9 to 47 percent in 2010-11. The overall number of enrolments during 2010-11 were 39900.3 thousands as compared to 38202.0 thousands during the same period last year. This shows an increase of 4.4 percent. It is estimated to increase to 41596.5 thousands during 2011-12. The number of institutes stood at 227.8 thousand during 2010-11 as compared to 228.4 thousand during the same period 2009-10. However, the number is estimated to increase to 228.3 thousand during 2011-12. The number of teachers during 2010-11 were 1409.4 thousand as compared to 1386.1 thousand during the same period 2009-10 showing an increase of 1.7 percent. This number is estimated to increase further to 1445.0 thousand during the year 2011-12. A total of 134,118 youth received vocational and technical training under the Presidents Funni Maharat Programme and Prime Ministers Hunermand Pakistan Programme. HEC is also playing its role in running different scholarship programmes to enhance the academic qualification at various levels on merit basis in line with requirement. During the period 2008-12 a number of 3996 scholarships were awarded under different programmes,3572 scholars proceeded to avail these programmes on merit basis and a number of 1650 scholars completed their studies. 3.6 Rural Society Pakistan is an agriculture country and 80% of its people form the rural population of the country. The villages, towns and small cities form the rural areas of Pakistan. Their main profession is cultivation and ploughing. The entire population of Pakistan is scattered and resides in villages, towns and big cities. They pursue different professions to earn their livelihood. Village is the most important and pivotal centre of rural life of Pakistan. Our villages badly lack in civic amenities. There is no proper system of drainage. The drinking water and electricity are not available in a large number of our villages. There are no hospitals, schools, post offices and markets in most of the villages making the life difficult and unhygienic. The village population, due to the difficult living environs in the villages, keeps on migrating to urban areas where better facilities of social life and brighter chances of earning sustenance are available. However, the Government is very much alive to the problems of rural areas. The Government is making sincere endeavours to improve the conditions of rural areas. Modern facilities of health and communication are being provided in the rural areas. Roads, dispensaries, schools, post offices and shopping centres have been provided at Government level. The facility of drinking water and electricity has been made available to a number of villages. 3.7 Urban Society Urban areas in Pakistan completely differ from rural areas in the life pattern. The urban areas are the centre of social life with greater facilities and amenities of life. The urban population of Pakistan represents about a third of the total. Two cities have a dominating position Karachi and Lahore. Since the 1960s, government policy has been directed towards the dispersal of industry, which had become heavily concentrated in Karachi. As a consequence, urban growth has been more evenly distributed among several cities. Rapid and unplanned urban expansion has been parallel by deterioration in living conditions, particularly in the housing conditions of lower income groups. Many urban households are unable to pay rent for the cheapest form of available housing and live in makeshift shacks. Water supply and sewerage system are inadequate, and in many areas residents have to share communal water taps. Inadequate urban transport is also a major problem. The urban areas, unlike rural areas, are well-planned and well-built with modern residential colonies. The big cities, which form the portion of our urban areas, are the centers of high modern education. A large number of prestigious educational institutions are situated in the big cities which attract the students from all parts of the country. The urban areas have become the centre of social activity because of their multifarious aspects of social life. The industrial progress and the location of Government and other departments in the urban areas have made these areas prosperous and progressing. 3.8 Difference between Rural and Urban Society of Pakistan Function Villages and towns differ in function. Villages are usually engaged in primary activities, including farming, animal keeping, lumbering, fishing etc. Towns are engaged in secondary and tertiary activities, like manufacturing, trade, transport, telecommunications, education, medical treatment and other activities. However, these two sets of activities are not exclusively confined to rural and urban areas. Shops, transportation services, educational and medical facilities are found in rural areas, too. Similarly, there are vegetable fields within Karachi, Lahore and other major cities. It is more a question of the predominance of one set of activities over the other. As a consequence, the line of distinction between a small town and a large village is difficult to determine. Lifestyle Some specialists believe that lifestyle is a distinguishing feature of villages and towns. According to them, close contact with other members of the community is a distinctive feature of rural life. The inhabitants of a village, for example, usually know each other personally. In urban areas, on the other hand, relationships tend to be impersonal; urban areas are so highly populated that most people do not even know who their neighbours are. This is case in large urban centres like Karachi. However, even in places like Karachi, there are pockets in the city where people who belong to the same community or village live. In such areas people know each other and have closer contact with their neighbours. In small towns, which are in reality overgrown villages, most people known one another as well. It is also argued that while village life is traditional, urban life is rational. This is not entirely the case in Pakistan. Most of the urban population in Pakistan has a strong rural background. Although the use of urban facilities changes their way of living, it does not change their way of thinking much. In Pakistan, the lifestyles of the rich and poor differ far more than the lifestyles of city and village dwellers. The objective application of lifestyle as a factor for distinguishing between villages and towns is therefore difficult. Population Another factor used to distinguish between villages and towns is population. Although this criterion is applied in many countries, there is no agreement on size. In Canada, for example, a settlement with a population of more than 1,000 is considered urban, in Japan more than 30,000 and in Pakistan, 5,000. In Pakistan, a settlement can also call itself a town if it has a two committee or cantonment that controls electricity, the water supply and drainage. For example, Ziarat in Balochistan had a population of 619 in 1998, but it was still classified as a town because it had these amenities. However, there are only ten towns with populations of less than 5,000 out of a total 478 urban centres in Pakistan. 3.9 The Status of Women in Pakistan In Pakistan the story of a womans deprivations start even before her birth, where most of the girl fetuses are aborted. The lucky ones who survive are mostly unwanted children. Their life is a journey of subordination. While being very young her parents, grandparents, elder family females, family males, and brothers decide for them on matters ranging from the very thinking to decisions and choices. The most women in Pakistan do not have any choices starting from choice meals to choice males. Before marriages they are under strict watching eyes and are always thought doubtful in character especially when ones are school going, smiling on other males. In this secondary status treatment and doubts their marriages are arranged by the families. After marriage, her husband and her in-laws get hold of her reins and decide matters on her behalf; like shall she or shall she not have a child every year, or whether she would produce only boys, or whether she can seek independent employment and so on. Finally when she becomes old and her husband gets weak or may have gone already, it is her son or sons who decide her fate in the declining years of her life. As if this is not enough, the whole society acts as an oppressor, browbeating her into obedience. Thus, the word woman in Pakistan is synonymous with endurance. She is simply forced to accept certain bare facts of life once she grows up to be a woman. Be it on streets, or for that matter in restaurants, a woman is first and foremost required to be alert. It is best to try and not notice, women are told. According to Hina Jilani, Lawyer and Human Rights Activist, the right to life of women in Pakistan is conditional on their obeying social norms and traditions. In addition to that, women in Pakistan face all kinds of gross violence and abuse at the hands of the male perpetrators, family members, and state agents. Multiple forms of violence include rape, domestic abuse as spousal murder, mutilation, burning and disfiguring faces by acid, beatings, ritual honor-killings, and custodial abuse and torture. According to a report by Amnesty International, several hundred women and girls die each year in so-called honor-killings in Pakistan, in a backdrop to government inaction. She is killed like a bird in family feuds to create evidence of illicit connections and cover them under the garb of grave and sudden provocation to escape severe punishment. The practice of Summary-killing of a woman suspected of an illicit liaison, known as Karo Kari in Sindh and Balochistan, is known to occur in all parts of the country. Karis (the females suspected of illicit relationships), remain dishonored even after death. Their bodies are thrown in rivers or buried in special hidden Kari graveyards. Nobody mourns for them or honors their memory by performing their relevant rights. Karos (the males suspected of illicit relationships), by contrast are reportedly buried in the communal graveyards. The promise made by the countrys Chief Executive in April 2000, that all honor killings would be treated as murders has yet to be converted into anything nearing reality. Women who report rape or sexual harassment encounter a series of obstacles. These include not only the police, who resist filing their claims and misreport their statements but also the medico-legal doctors, who focus more on their virginity status and lack the training and expertise to conduct adequate examinations. Furthermore, women who file charges open themselves up to the possibility of being prosecuted for illicit sex if they fail to prove rape under the 1979 Hudood Ordinance which criminalizes adultery and fornication. As a result, when women victims of violence resort to the judicial system for redress, they are more likely to find further abuse and victimization. As far as domestic violence is concerned, it is the most under-reported crime because it is generally condoned by social customs and considered as a private family matter. Culture Of Pakistan After the independence from Great Britain in 1947, took part of the land of India and created Pakistan as a separate Islamic nation its estimated that approximately 97 percent of population are Muslim but members of several minority religions live there including Hindus, Sikhs, parsi, and Buddhists. Culture of Pakistan is very diverse it stems it stems from the fact that what is now Pakistan has in the past been invaded and occupied by many people like as the white Huns, Persians, Arabs, Turks, Mongols, and various others groups. There are different in culture of Pakistan. Its among the different ethnic groups in matters in their dress food and religion and also pre Islamic customs differ from Islamic practices. Pakistan is the first region of south Asia to receive the full impact of Islam and developed Islamic identity. Pakistan geography is the mixture of south Asia, central Asia and west Asia so the culture of Pakistan is unique then the